I rewatched the presentation many times paying close attention to the slides. I’ve decided to do a tear down of these presentation slides. Heralded by some as one of if not the best presentation of the century, the presentation that introduced us to the phone that changed the world is packed with lessons to help us revolutionize our presentations. Tearing down the original iPhone presentation deck Why is this important?īecause these slides are the final piece of the puzzle to create insanely great presentations like Steve Jobs and Apple. I’m here to tell you more about the unsung hero of Apple presentations, the iconic slides. What makes an Apple presentation insanely great is not just the amazing products, the well-structured story, and the performances rehearsed with so much discipline, but also the beautiful, simple, and, dare I say, iconic slides. We hear presentation experts talk quite a bit about the story, structure, and speakers’ performances of Apple keynote events, but we rarely hear about the slide decks that support these reality-distorting presentations. Iconic Slides: 7 rules Apple’s slide decks teach us about creating insanely great presentations Slides, the unsung hero of Apple keynotes
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